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Serato Releases 25th Anniversary Edition Scratch Live Control Vinyl

Serato Releases 25th Anniversary Edition Scratch Live Control Vinyl

Published Mon, September 30, 2024 at 7:00 PM EDT

Legendary audio software company Serato is celebrating 25 years of revolutionizing the art of DJing with its premier suite of DJ and music production software. Serato was founded by Steve West and AJ Bertenshaw, New Zealand natives who launched their first product, Pitch ‘n Time, in 1999. The brand has become synonymous with some of Hip-Hop's biggest names.

Eminem, Snoop Dogg, Drake, A$AP Rocky and more have name dropped Serato in their lyrics, and artists such as Questlove, Erykah Badu, Metro Boomin, A-Trak, DJ Snake and DJ Jazzy Jeff utilize the software. In honor of this 25th anniversary milestone, Serato is releasing a special limited-edition reissue of the original Serato Scratch Live Control Vinyl, which completely changed the game for DJs and modernized the artform following its original 2004 inception.

Only 1,500 units of the reissue vinyl will be available to purchase in select stores globally for $49 USD starting tomorrow (10/1) at 9am NZT. The “Serato Scratch Live Control Vinyl - 25th Anniversary Edition” features a pair of 12” 140g control discs, encased in a commemorative 25th-anniversary jacket. The reissue will consist of five classic colors which include black, transparent red, transparent blue, orange, and gray marble. To add to the excitement, the colorway purchasers receive will remain a surprise until they unwrap the package.

The full list of retailers can be found here.

quotes
When Serato Scratch Live was first introduced, it reinvented what was in the realm of possibilities for DJs at the time. As we celebrate 25 years of empowering artists through Serato’s advanced technology, we’re excited for our community to experience the magic of this innovation once again

- Nick Maclaren, Serato Chief Strategy Officer

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