Shawn Carter Foundation 20th Anniversary Black Tie Gala - Red Carpet
NEW YORK, NEW YORK - JULY 14: Jay-Z attends the Shawn Carter Foundation 20th Anniversary Black Tie Gala at Pier 60 on July 14, 2023 in New York City.

Jay-Z Rejoins IG To Promote 'The Book of Clarence'

Jay-Z Rejoins IG To Promote 'The Book of Clarence'

Published Tue, August 29, 2023 at 5:31 PM EDT

According to Billboard, Jay-Z has rejoined Instagram and posted his first and only post - the trailer for The Book of Clarence, which he executive produced.

Promoted as a biblical epic, The Book of Clarence stars LaKeith Stanfield as a modern day "wanna be messiah" inspired by Jesus Christ of Nazareth.

In 2021 Jay briefly joined IG to promote another film he executive produced, the Western The Harder They Fall, before deactivating the page a day later. At the time he accumulated almost 800,000 followers in just a couple of hours. His new account which promotes the Clarence trailer gained around 775 followers within an hour of the first posting.

The Book of Clarence is directed by Jeymes Samuel, who was also directed The Harder They Fall, his directorial debut which also featured Stanfield. Clarence, due in theaters on Jan. 12, also stars Omar Sy, RJ Cyler, Benedict Cumberbatch, James McAvoy, Anna Diop, David Oyelowo, Alfre Woodard, and Teyana Taylor.

Samuel told Vanity Fair, “I wanted to tell a Bible story about an everyman. I always wanted to explore the Bible stories, but from the angle of the person that sells Jesus his sandals, the woman or man that owns the hair salon.”

Jay-Z says of the film, “This story is about a young man who finds his faith through love and through wanting to become somebody in the world, which is the story of everybody. Everyone wants to find love and everyone wants to leave this place having accomplished something, having left their mark that they’ve been here and hopefully affected the world in a positive way."

Related Posts

Memphis Bleek

Memphis Bleek on Jay-Z Collaboration: 'I Get Shot Down Like a Clay Pigeon'

Aug 21, 2023

Jay-Z Themed Library Cards Cause Spike in Brooklyn Public Library Memberships

Aug 16, 2023

Bone Thugs N Harmony, Rock The Bells

LL COOL J's F.O.R.C.E. Tour: 'EVERY NIGHT Is a New Show'

Aug 16, 2023

What's new