NEW YORK, NEW YORK - FEBRUARY 20: Cash Money Records co-Founder Bryan "Birdman" Williams attends the "New Cash Order" Documentary Screening at Lighthouse International Theater on February 20, 2020 in New York City. (Photo by Johnny Nunez/WireImage)
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Birdman: 'Cash Money Took Bounce and Made It International'

Birdman: 'Cash Money Took Bounce and Made It International'

Published Tue, July 11, 2023 at 1:30 PM EDT

In a recent interview with Ebony, Birdman discussed Cash Money Records' legacy and influence.

He said his father inspired him to be an entrepreneur.

"Our father owned several businesses, including bars and a laundromat. So my brother and I were exposed to a business mindset early on," he said. "We knew that we wanted to work for ourselves and run our own business. Music was a passion for us, and because we were tapped into the hottest artist in NOLA, we knew we could do something big in music."

He also talked about taking New Orleans bounce to the international stage.

"Cash Money took a local music sound [bounce] and made it international," he said. "We started the label with local stars like B.G., Juvenile, Lil Wayne and Mannie Fresh. Then came our other artists like Nicki Minaj and Drake that became global superstars. Hip hop is my life. I am Hip-Hop and Hip-Hop is me."

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