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Rock The Bells Festival is a day-long celebration on the anniversary of Hip-Hop featuring Classic Hip-Hop music, carefully curated food, interactive experiences, art exhibits, styles, etc.

Curated by LL COOL J in his hometown, Queens, NY, attendees will experience his love letter to Hip-Hop with performers and artists he believes have taken the culture from DJ Kool Herc's Sedgwick Avenue rec room, and turned it into the global phenomenon we all love and cherish today.

The Rock The Bells Festival will donate partial proceeds to the Universal Hip-Hop Museum in the Bronx whose mission is to celebrate and preserve the people, artifacts, and stories that echo from 1973 to today.