2023 Milken Institute Global Conference
BEVERLY HILLS, CALIFORNIA - MAY 03: Snoop Dogg attends the 2023 Milken Institute Global Conference at The Beverly Hilton on May 03, 2023 in Beverly Hills, California.

Snoop Dogg on Streaming Revenue: 'I Don't Understand How You Get Paid Off That Sh-t'

Snoop Dogg on Streaming Revenue: 'I Don't Understand How You Get Paid Off That Sh-t'

Published Tue, May 9, 2023 at 5:20 PM EDT

Snoop Dogg went off script in a recent conversation with Larry Jackson, former Apple Music director at Milken Institute. Jackson said that it was an "exciting time for Hip-Hop" due to its popularity on streaming platforms. Snoop responded that streaming platforms need to clarify how they calculate payment to artists.

"Streaming needs to get their shit together," the "Murder Was The Case" rapper said. "I don't understand how you get paid off that shit. Can somebody explain to me how you can get a billion streams and not get a million dollars? I don't know who the f--k runnin' the streaming industry if you're in here or not. You need to give us some information about how to track this money down."

Snoop remembered that in the days before streaming when artists sold a physical product the payment process was more transparent. "One plus one ain't addin' up to two," he said. When I first came out my records would sell based off physical. If I sell how many streams how much money do I get? It's not being translated."

In other Snoop news, he recently announced that he was joining Neko Sparks' bid to purchase the Ottawa Senators hockey team.

"Amazing what Neko Sparks is trying to do in Ottawa," he posted to his 80 million IG followers. "I'm looking forward to being apart of that ownership team. I WANNA BRING HOCKEY TO OUR COMMUNITY."

According to The Athletic, Snoop is one of more than over a dozen investors, including several people of color along with Sparks who have shown real interest in purchasing the team. If the deal is finalized, Sparks would be the first Black NHL owner in history.

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